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03 February 2009

DIFFUSION's take on taglines out in India.



We're out in the world.

DIFFUSION strategy director Stephen Byrne quoted in a new article published this month by leading Indian business and marketing magazine, 4Ps.

02 February 2009

DIFFUSION branding new Lowy Cancer Research Centre.


Shameless plug but here's our latest press release:

Strategic branding agency DIFFUSION have been appointed to develop the brand strategy for the new Lowy Cancer Research Centre.

The $127 million research facility is being built at the University of New South Wales’ Kensington campus to house 400 cancer researchers from both UNSW and the Children’s Cancer Institute Australia for Medical Research (CCIA).

It will be one of the largest dedicated cancer research centres in the southern hemisphere and Australia’s only fully integrated adult and childhood centre.

DIFFUSION strategy director Stephen Byrne said the agency was excited with the appointment, given the Centre’s important work and international reach.


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